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 We Failed at Ecommerce… Then Scaled to £7M (Episode 160)

We Failed at Ecommerce… Then Scaled to £7M (Episode 160)

November 17, 20252 min read
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👉 Ready to start your own online store? Start here:
https://dropshipunlocked.com/start?utm_source=blog&utm_medium=podcast&utm_campaign=ep160-we-failed-then-scaled-to-7m

🗣 In this episode, Lewis Smith and James Eardley open up about their early ecommerce failures — from low-ticket product chaos and unreliable overseas suppliers to the lessons that built their £7M+ success.

They share the exact shifts that turned things around: switching to high-ticket products, partnering with UK suppliers, and validating niches with real data instead of guesswork. If you’ve tried dropshipping before and failed — this is the episode that will show you how to make it work for real.

👉 Do you know someone who would love this? Share this episode ➡️https://youtu.be/GbtpGhyIEUI?si=Fhov0HJ3UZaE2F9e


Links and Resources Mentioned:

Pick up a copy of Lewis’ book: https://dropshipunlocked.com/book

Get Shopify for £1 a month for 3 months: https://dropshipunlocked.com/shopify

Get a free trial with a professional phone line: https://dropshipunlocked.com/circle


Key Takeaways:

★ Failure is feedback: Every failed store taught a lesson that later made scaling possible.
★ High-ticket > low-ticket: One £2,000 order can do what 50 cheap items can’t — profitably.
★ UK suppliers are the secret: Fast shipping, reliable service, and real brand trust.
★ Validate before you build: Check demand, margins, and supplier readiness before launching.
★ Build a brand, not a gimmick: Positioning and relationships create long-term stability.


Learn More:

➡️ When people are ready to create time and financial freedom for themselves, they visit - https://dropshipunlocked.com/start?utm_source=blog&utm_medium=podcast&utm_campaign=ep160-we-failed-then-scaled-to-7m
➡️ Subscribe to The Dropship Unlocked Podcast to stay up-to-date on the latest episodes, and leave a like to help others discover the show.


Topics Discussed:

  • Why low-ticket stores fail and how to pivot

  • The turning point: discovering high-ticket ecommerce

  • How to find UK suppliers that deliver next-day

  • The validation process: proving your niche before you build

  • The mindset shift from “hustle” to “leverage”

  • Listener Q&A: What’s the hardest part of the model — and how to overcome it


FOLLOW:

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Twitter: https://twitter.com/DropshipUnlockd
LinkedIn: https://uk.linkedin.com/company/dropship-unlocked
YouTube: https://www.youtube.com/c/dropshipunlockedlewissmith
Website: https://www.dropshipunlocked.com/

🌏 Want to create location, time, and financial freedom?
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★★★ Dropship Unlocked - Lewis Smith ★★★

How to Launch a UK Dropshipping Business Offering Next-Day Delivery...
...Even If You Don't Yet Know Which Products To Sell

🌏 Watch Our Free Training ➽ https://dropshipunlocked.com/start?utm_source=blog&utm_medium=podcast&utm_campaign=ep160-we-failed-then-scaled-to-7m

Join Lewis Smith, Founder of Dropship Unlocked, as you build and launch your high-ticket dropshipping business.

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