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🗣In this episode, Lewis Smith and James Eardley discuss "Why Dropshipping Is An Escape Plan."

They explore how high-ticket dropshipping can offer financial freedom and time flexibility while helping to avoid burnout.

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Links and Resources Mentioned:

Pick up a copy of Lewis’ book: https://htabook.com

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Get a free trial with a professional phone line: https://www.dropshipunlocked.com/circle

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Key Takeaways:

★ Delegate and Automate: Avoid burnout by outsourcing tasks and using automation tools.

★ Focus on High-Value Activities: Concentrate on crucial tasks that drive business success.

★ Set Boundaries: Prioritise well-being by scheduling downtime and setting clear work-life boundaries.

★ Select High-Ticket Items: Choose high-margin products to reduce workload and increase revenue per sale.

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Learn More:

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Topics Discussed:

In the "The Anti-Burnout Business: Why Dropshipping Is An Escape Plan" episode 91 of the Dropship Unlocked Podcast, hosts Lewis Smith and James Eardley discuss the importance of recognising and combating burnout in today's economy. They share personal experiences of burnout and the impact of technology and constant connectivity on mental energy. The hosts propose that business models like high ticket dropshipping, which prioritise freedom and automation, could offer a solution. They emphasise the importance of setting boundaries, delegating tasks, and focusing on high-value activities to avoid burnout. They also recommend identifying high-quality suppliers and using evergreen marketing methods to build a sustainable dropshipping business.

• 00:00:00 In this section, hosts Lewis Smith and James Eardley discuss the rising issue of burnout and its connection to constant connectivity. They explain how technology and the pressure to be always on can steal our attention and create a relentless demand for our mental energy. According to a recent study, 75% of professionals reported experiencing burnout symptoms last year. The hosts argue that traditional 9-5 jobs can be exhausting and soul-crushing, and they propose that an anti-burnout business model, such as dropshipping, could offer financial and time freedom while avoiding burnout. However, they caution against creating another hamster wheel of stress and instead emphasise the importance of setting boundaries and taking control of one's own mind.

• 00:05:00 In this section the hosts discuss the importance of recognising and combating burnout in today's attention-driven economy. They emphasise how technology and work can consume our free time, leading to exhaustion and unsustainable work patterns. The hosts share personal experiences of compartmentalising work and forgetting boundaries, even in their own businesses. They highlight the prevalence of burnout, with 75% of professionals experiencing symptoms last year. To counteract burnout, they suggest considering business models designed with a lifestyle first approach, such as high ticket dropshipping. The hosts recommend the documentary "The Social Dilemma" for insight into the power of advertising and the importance of setting personal boundaries.

• 00:10:00 In this section, the hosts discuss the benefits of high ticket dropshipping as a business model that prioritises freedom and automation. Unlike traditional businesses that require constant management and can lead to burnout, dropshipping allows business owners to set up their stores with reliable suppliers and automation tools, enabling them to free up their time and reduce stress. Once the initial work is done, the business runs on autopilot, allowing owners to focus on other opportunities or simply relax and recharge. The freedom and time saved are crucial for the hosts, who have built their coaching business and Drop Ship Unlocked using this model. While other e-commerce options may not provide the same level of profit per sale, high ticket dropshipping allows for fewer sales to generate full-time income, making it a faster and more direct route to creating a freedom business.

• 00:15:00 In this section, the host discusses the benefits of the Homef Advantage Model in dropshipping businesses, particularly in terms of scalability and avoiding inventory management and burnout. The host shares his personal experience of feeling the effects of burnout during a busy launch process but was able to attend a wellness retreat due to the flexibility of his business model. The retreat offered various wellness activities, including cryotherapy, which the host describes as an intense experience that pushes one's limits. Despite the high cost and short notice, the host was able to attend without sacrificing income because his business continued to run while he was away. The freedom and financial security offered by the dropshipping business model were crucial in allowing him to prioritise self-care and recharge.

• 00:20:00 In this section, the guest shares an experience of using cryotherapy as a means to reset and recover from burnout. He describes the extreme cold as a refreshing and valuable experience, especially for those dealing with burnout. The conversation then shifts to discussing strategies for building a business with anti-burnout in mind. The first strategy is to delegate and automate tasks as early as possible, allowing business owners to focus on high-value activities and free up time. The second strategy is to identify and focus on high-value activities within the business, while automating or outsourcing the rest. Lastly, setting clear boundaries between work and personal life is crucial for long-term success and maintaining well-being as the most valuable asset of the business.

• 00:25:00 In this section, the hosts discuss the importance of sustainability and avoiding burnout in running a successful business, specifically in the context of e-commerce, such as dropshipping. They emphasise the need for entrepreneurs to schedule breaks, exercises, hobbies, and vacations to maintain productivity and energy levels. The hosts suggest setting boundaries, delegating tasks, and prioritising well-being as essential for long-term commitment and avoiding burnout. They also mention the importance of product selection, supplier sourcing, and targeted marketing strategies to set up a business with a focus on avoiding burnout. By selecting high-quality, high-ticket products, finding reliable suppliers with excellent customer service and fast delivery times, and developing a clear marketing strategy, entrepreneurs can reduce workload, focus on growing their business, and build a sustainable business model.

• 00:30:00 In this section, the hosts discuss the importance of having a marketing strategy in place to avoid burnout. They emphasise the use of evergreen marketing methods, such as email marketing and Google ads campaigns, which can be optimised without constant intervention. For those interested in starting a business while avoiding burnout, the hosts suggest following the Home Turf Advantage model, which involves creating a solid foundation and executing effectively to build a profitable dropshipping business. Before finding suppliers, they recommend using the Dropship Unlocked niche validation criteria to identify high-profit niches with existing reliable suppliers. Building a professional store before reaching out to suppliers is also advised to demonstrate commitment and professionalism.

• 00:35:00 In this section, the hosts discuss the importance of identifying high-quality suppliers for a dropshipping business. They suggest researching suppliers used by successful competitors and reaching out to them directly via phone calls or even face-to-face meetings to demonstrate commitment and increase chances of getting a serious response. The hosts emphasise that the supplier relationship is mutually beneficial and encourage entrepreneurs to focus on the value they can bring to the supplier. They also recommend listening to episode 81 of the podcast, titled "How to Find Premium Dropshipping Suppliers," for a deep dive into sourcing the best suppliers. The episode concludes with a heartfelt thank you to a recent reviewer, Ian JD O2, for sharing positive feedback on the podcast. The hosts encourage listeners to leave reviews and subscribe for more strategies and success stories.

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