💻Join My FREE Online-Event: The Best-Kept Secret To A Profitable Online Shop: https://dropshipunlocked.com/online-event?el=blog-97-3-steps-for-conversion-rate

🗣In this episode of the Dropship Unlocked Podcast, hosts Lewis Smith and James Eardley break down the essential 3-step PTO method to boost your Shopify conversion rate. 

Whether you’re struggling to convert visitors into customers or just want to optimise your store's performance, this actionable strategy is designed to help you maximise your results.

👉 Do you know someone who would love this? Share this video ➡️ https://youtu.be/Tzi5Ca9kEXs?feature=shared

---------------------------------------------------------

Links and Resources Mentioned:

Pick up a copy of Lewis’ book: https://htabook.com 

Get Shopify for £1 a month for 3 months: https://www.dropshipunlocked.com/shopify 

Get a free trial with a professional phone line: https://www.dropshipunlocked.com/circle 

---------------------------------------------------------

Key Takeaways:

★ Refining Your Product: Focus on quality suppliers and high-ticket items to build trust, reduce returns, and ensure long-term success. Your product is the foundation of your e-commerce business.

★ Targeted Traffic: Not all traffic is equal. Focus on attracting visitors who are already searching for your products. Using the right ad platforms and narrowing your audience can lead to better conversion rates.

★ Crafting the Perfect Offer: Make your offer more compelling by adding value beyond just the product itself. Ensure that the buying process is as smooth as possible and use trust signals to reassure customers.

---------------------------------------------------------

Learn More:

 ➡️ When people are ready to create time and financial freedom for themselves, they visit - https://www.dropshipunlocked.com/free?el=blog-97-3-steps-for-conversion-rate

 ➡️ Subscribe to The Dropship Unlocked Podcast to stay up-to-date on the latest episodes, and leave a like to help others discover the show.

---------------------------------------------------------

Topics Discussed:

In the "3-Step Formula to Skyrocket Your Shopify Conversion Rate" episode of the Dropship Unlocked Podcast, hosts L Smith and James Erley discuss strategies to optimise conversion rates for Shopify stores using the Product, Traffic, and Offer (PTO) method. They emphasise the importance of having high-quality products from reputable suppliers, as it impacts customer satisfaction, trust, and reliability. The hosts also stress the significance of targeted ads to attract potential customers with high buying intent and offer value for money as part of a compelling offer. Additionally, they recommend optimising conversion rates as an ongoing process, implementing the PTO method, and using product reviews to build customer trust and encourage conversions. The hosts encourage patience and commitment to the conversion rate optimisation process and invite listeners to share their thoughts and experiences.

• 00:00:00 In this section, hosts Lewis Smith and James Eardley discuss the importance of the Product, Traffic, and Offer (PTO) method in optimising conversion rates for Shopify stores. They emphasise that having the right product is the foundation for success, as it impacts supplier quality, customer satisfaction, trust, and reliability. The hosts share their personal experiences of making mistakes in product selection, traffic sources, and offers early in their entrepreneurial journeys. By focusing on high-quality products from reputable suppliers, businesses can reduce returns, complaints, and increase customer satisfaction, leading to higher conversion rates and trust in the brand.

• 00:05:00 In this section, the speaker shares his experience of the significant impact high-quality products and reliable suppliers have on a Drop Shipping business's conversion rate. He explains how working with low-ticket suppliers from overseas resulted in poor conversion rates due to low-quality products and unresponsive suppliers. However, after switching to premium UK suppliers, he noticed a substantial increase in conversion rates due to the demand for high-quality products and the peace of mind that comes with providing customers with satisfactory purchases. The speaker emphasisess the importance of investing in the right products and suppliers for the long-term success of the business, as it sets the foundation for repeat purchases, positive reviews, and sustainable growth. Additionally, he discusses the importance of targeted ads to attract visitors who are genuinely interested in purchasing the products, ensuring a higher conversion rate and lower customer acquisition costs.

• 00:10:00 In this section, the speaker emphasises the importance of targeting a "starving crowd" or high-intent audience through marketing channels like Google shopping ads. He uses the analogy of a hamburger stand located near a hungry crowd to illustrate the concept. The speaker argues that having the lowest price or best location are not the only competitive advantages, and instead, focusing on reaching potential customers with high buying intent can significantly improve conversion rates. He encourages optimising Google ads campaigns and using analytics to identify and target profitable demographics and geographical locations. The speaker also touches on the importance of offering value for money as part of a compelling offer.

• 00:15:00 In this section, the hosts discuss strategies to make product offerings more compelling and increase sales. They emphasise the importance of adapting to market demands by showcasing products in various product photos and considering what customers might want beyond competitors' offerings. The ease of the purchasing process is also crucial, with suggestions to make the product page as smooth and straightforward as possible, offer multiple payment options, and provide clear return policies. Trust signals such as customer reviews, social proof, and trust badges are also essential to build customer confidence and encourage conversions. Overall, focusing on enhancing the value of the offer and making the buying process as seamless as possible can significantly improve conversion rates for Shopify businesses.

• 00:20:00 In this section, the hosts discuss the importance of optimising conversion rates as an ongoing process. They emphasise that it's not a one-time task but rather a practice to refine products, traffic, and offers over time. The hosts also recommend implementing the PTO method and using the Judge.me app for managing and displaying product reviews on Shopify stores. Before making sales, they suggest asking suppliers for existing product reviews to feature on the site. Once sales start coming in, the automated review request emails through the Judge.me app will help generate more reviews. Overall, the hosts stress the significance of building a solid foundation for a profitable dropshipping business and encourage patience and commitment to the conversion rate optimisation process.

• 00:25:00 In this section, the hosts discuss the importance of product reviews in increasing customer trust and conversion rates. They suggest that retailers without sales can add store-level reviews to their product pages to avoid a "ghost town" appearance. The hosts also encourage listeners to share their thoughts and recommendations to help grow the podcast community. A recent positive review from a listener, Paul Haynes, is highlighted before the episode concludes with a call to action for listeners to subscribe, leave a five-star review, and build their e-commerce ventures.

---------------------------------------------------------

FOLLOW:

Instagram: https://www.instagram.com/dropshipunlocked/ 

Twitter: https://twitter.com/DropshipUnlockd 

LinkedIn: https://uk.linkedin.com/company/dropship-unlocked 

Youtube: https://www.youtube.com/c/dropshipunlockedlewissmith 

Website: https://www.dropshipunlocked.com/ 

---------------------------------------------------------

🌏Want to create location, time and financial freedom? Watch Our Free Training ➽ https://www.dropshipunlocked.com/free?el=blog-97-3-steps-for-conversion-rate

---------------------------------------------------------

★★★Dropship Unlocked - Lewis Smith★★★

How to Launch a UK Dropshipping Business Offering Next-Day Delivery...

...Even If You Don't Yet Know Which Products To Sell

🌏Watch Our Free Training ➽ https://www.dropshipunlocked.com/free?el=blog-97-3-steps-for-conversion-rate

Join Lewis Smith, Founder of Dropship Unlocked as you build and launch your high-ticket dropshipping business.

📺 Don't Forget to SUBSCRIBE to our Youtube Channel! (Its Free)
🔰 SUBSCRIBE here ➽https://www.youtube.com/channel/UC9r29zg3RE4e-zDDwVjdJOA?sub_confirmation=1